Verified recordRetail

Saffa Seifi

Digital Engagement Coordinator at Lululemon

Based in Vancouver, Canada

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Seniority

Staff

Department

Advertising & Marketing

Location

Vancouver

Industry

Retail

Company size

25K

Contact information

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Email

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s•••••••@lululemon.com

Phone

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Background

About Saffa Seifi

As a current Master of Management in Retailing student at McGill University's Desautels Faculty of Management, I have built a solid foundation in business strategy, leadership, and customer engagement. Over the past five years at lululemon, I’ve honed my expertise in digital engagement, guest experience, and cross-functional collaboration. My role as Digital Engagement Coordinator has allowed me to implement brand consistency across platforms and engage with global ambassadors and athletes, particularly through the Team Canada campaign. Proficient in tools like Oracle, Sprinklr (certified in Modern Care Supervisor Pro), and Microsoft Office and Access. I am fluent in English and Farsi. I’m passionate about the intersection of retail, technology, and customer experience, and am continually learning from industry trends in digital marketing and omnichannel innovation. Feel free to reach out: saffa.seifi@mail.mcgill.ca

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