Saheb Sethi

Background

About Saheb Sethi

I am a MarTech enthusiast with extensive business experience across Southeast Asia (SEA). In my latest venture, I help marketers drive full-funnel user engagement—from acquiring new users to re-engaging dormant or active ones, strengthening brand presence, and fueling user growth. While my primary focus is INSEA, I remain keen on exploring new markets, with a sharp eye on the West. With a strong background in revenue functions, product management, digital marketing, and sales strategy, I have successfully launched and scaled multiple digital businesses and SaaS solutions across India, North America, and INSEA. I hold an MBA in Marketing from IIM Amritsar, where I honed my analytical, strategic, and leadership skills. Before venturing into entrepreneurship, I led the SEA expansion for IntellectAds, a mobile ad network headquartered in India, where I managed the end-to-end business operations, driving it to profitability within the first year. Previously, I spearheaded the 0-1 journey of Flam’s SaaS offering and played a key role at Tyroo, where I was part of the core team that launched and scaled Snapchat’s ad monetization business in India and SEA. Throughout my career, I have thrived in diverse, fast-paced environments, working with cross-functional teams, partners, and clients to drive growth and deliver results.