Saloni Rathi

Background

About Saloni Rathi

Graduate, specialized in Marketing from J.D Birla Institute, Kolkata. I initially started interning as a content writer for blogs and social media posts and then took a leap by planning and managing the social media content in my next internship. There I realized that I enjoyed ideating but I required more knowledge and skills to perform better.Further, to polish my skills, I joined a course in Advanced Digital Marketing offered by IIDE (Indian Institute of Digital Education), Mumbai. It was a four months long online course where I gained knowledge and skills on Wordpress l SEO l SEM l Google Analytics l Content Strategy l Paid Social Media l Media Planning and many more topics related to Digital Marketing. Among these various topics, the modules that were most enjoyed by me were and. I opted for this course while I was pursuing my Under graduation in Bachelors in Business Administration (BBA). Hence, in my last month of graduation I interned in Shreyansh Innovations Pvt Ltd, in Kolkata.The job role was a boon as I got to implement the knowledge acquired during the course. I worked as a, where my job role was to conduct a thorough research on the clients, understand their requirements and come up with ideas for their social media handles and digital campaigns. I worked for clients like Manyavar, PS Group, 11 Wickets, DTC, H.M Diwan Jewelers.I am looking forward to expanding my skill set, thereby benefiting and adding on to my existing knowledge and striving for excellence in my career.