Sam White

Background

About Sam White

I’m a graduate with an interest and passion for being a bridge between customers and the company. My specialties include digital media, consumer behavior, brand awareness, digital strategies and campaigns, and social media writing. I've worked within the Paid Social Media field, with some campaigns having millions of dollars in market. It is my job to know and own campaigns, and optimize towards key KPIs. My experience with social media platforms includes certifications within Snapchat, Twitter, and LinkedIn. I have worked extensively within Meta and TikTok as well with campaign activation. My roles within my job history have included creating decks for organic social media strategy, utilizing Canva, working within Excel efficiently, facilitating relationships with our social media reps, and presenting and creating insight reports for a campaign's performance.