Sander van Vossen

Background

About Sander van Vossen

I am best described as someone who wants but also needs to keep learning. I strongly relate to the saying of Socrates:"I know that I know nothing" which I interpret as: when you think you know something and stick with it, you're standing still. I get fulfillment out of accomplishing new goals. In work and in life. Learning to play a new instrument, learning data-science, doing a patisserie course or utilizing BigQuery. Learning is fun. I am now an experienced Digital Marketeer. I started as an SEO Consultant, stepped into the offline media and then proceeded to do all forms of digital advertising. From Google Ads (AdWords back then) to LinkedIn to performance display advertising. But I never let go of SEO, Conversion Optimization, Web Analytics and Data Science which is now my main priority. I help solve complex questions that ultimately lead to more revenue, less waste of budget and and a better customer experience. But ofcourse also a better experience for the marketing manager, clearing up his agenda with manual tasks and data collection as machine learning is now taking over the more tedious tasks. My experience doesn't end at pushing buttons but also extends to interim consultancy, commercial experience in writing marketing plans and leading a team that operates in CRO, SEO and Data Consultancy.