Sandra Leingruber
Vice President, Strategic Account Analytics at Epsilon
Based in Chicago, United States
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Seniority
Vp
Department
Sales & Business Development
Location
Chicago
Industry
Advertising Services
Company size
10K
Contact information
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s•••••••@epsilon.com
Phone
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Background
About Sandra Leingruber
Accomplished Marketing Analytics professional with experience in digital media, CRM and data-driven marketing. Strategic thinker with proven track record in designing and executing measurement frameworks and test+learns, translating business problems into quantitative solutions and extracting insights from complex data sets to inform decision-making. Passionate leader and people manager skilled in successfully recruiting, training and developing analytics professionals. Areas of Expertise include: Digital Media & personalized marketing solutions AdTech + MarTech solutions Performance measurement incl. experimental test design, market mix model and attribution Data analytics Marketing and media strategy Consumer insights Survey and panel-based research Storytelling with data Project Management incl. defining functional requirements Understanding of Retail, Travel, CPG, Auto and Entertainment industries SQL, Tableau, MS Office, SPSS, SAS Web Analytics Statistics
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