Sandra Long

Background

About Sandra Long

I am among the early pioneers of women in field sales. And by the way, I learned the ropes from "the guys." Eventually, I began using LinkedIn for sales research in 2005. I guess you could say that I am proud to be both an early adopter of LinkedIn and a woman who began her career in B2B sales. In 2013, I pivoted my career. Now I am an author, speaker, consultant, and corporate instructor. I love helping organizations and people use LinkedIn to enhance their sales, events, hiring, businesses, and careers. HELPING COMPANIES, LEADERS, AND EMPLOYEES SUCCEED WITH LINKEDIN Companies have incredible opportunities to leverage LinkedIn but often need guidance from a trusted advisor. I help companies use LinkedIn globally for: Sales & Client Engagement - Relationship and visibility focused, definitely not pitch-centered! Thought Leadership and Employee Engagement Branding - Leveraging the combination of Personal and Company Brand together Events - Increase opportunities and leads for all stakeholders Hiring - Optimizing LinkedIn for Recruiters and Hiring Managers Professional Development for leaders, ERGs, and employee groups Special events or retreats for leaders or clients Global Expansion ENERGIZING EVENTS I help to energize events with LinkedIn. This includes helping clients to increase registration, sponsorship, engagement, visibility, booth visits, and sales leads. HELPING UNIVERSITIES AND ASSOCIATIONS I also enjoy working with colleges, organizations, societies, and associations. I do speaking and training, which is often related to professional development. I work with faculty, staff, students, alumni, and advisors to elevate the school brand and pages. SHARING LINKEDIN INSIGHTS. In addition to my LinkedIn books, I write two newsletters. To subscribe, scroll down to my "featured" section below and subscribe. MY PERSONAL LINKEDIN PHILOSOPHY:"Be the friend first" BIGGEST LINKEDIN TURNOFF: Sales pitches in messages. Just don't do it! MY FUN: Skiing, boating, long walks, aqua exercise, anything in the water, hanging around with my family and friends. New snowshoes - always ready for snow. Fav Attire? Sneakers and bandanas. 🧐 LEARNING JOURNEY: AI, wellness, finance, and cooking. NEXT STEPS: If you wish to discuss LinkedIn ideas for your organization, let’s set up a complimentary Zoom call. I would love to discuss your goals and see if it makes sense for us to work together. OR Please "follow" me at the top of my profile OR "connect" with a personal note. You can DM me here too.