Sandra Price

Background

About Sandra Price

A highly experienced senior executive with a passion for building, motivating, and leading high-performing teams that drive substantial revenue growth through sales, marketing, brand strategies and storytelling. An inspiring partner and communicator delivering consultative relationship management with a proven talent for connecting people with products. CORE COMPETENCIES Key Account Management • National & Territory Sales Management • Public Speaking • Business Relationship Management • Performance Improvement • Voice of the Customer • Sales Strategy Development • New Business Development • Project Management • Cross-Functional Leader •Trade Show Production & Management • Target Market Research • Contract Negotiation • Current Trend Analysis • Data Analytics • Active Listener • Creating Buy-In • Product Marketing • Strategic Planning and Execution • Operations Management • Budgeting & Financial Management • Strategic & Creative Marketing Campaigns • Digital Marketing • Educator • Researcher • Demand Generation • Written Communication • Creative Problem Solver • On-Air Talent • Passionate CAREER HIGHLIGHTS Launched a production company during the pandemic creating well over 200 assets for vendors’ brands, dramatically increasing content control and producing new revenue streams during market uncertainty. Led sales, advertising, and merchandising for Meyer Corporation with key retailers Hecht’s, Kauffman’s, Home Shopping Network, HomePlace, Rich’s, Lazarus, Goldsmith’s, Burdine’s, McRae’s, and Value City growing the sales volume from $2M to more than $20M in 2.5 years. Pioneered a new highly profitable division for Meyer Corporation and placed programs with new national accounts: Neiman Marcus, Chef’s Catalog, Williams Sonoma Catalog, and Sur La Table as well as hundreds of specialty stores throughout the US. On-Air Talent, National Product Trainer and Vice President of GLA's On-Air Talent Team in the culinary, gift, health/wellness, beauty, storage/organization, cleaning and problem-solving categories directly resulting in hundreds of millions of dollars in sales throughout career.