Sanjeev Sama
Manager (HR & Admn) at Primo Chemicals Limited
Based in Chandigarh, India
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Seniority
Other
Department
Other
Location
Chandigarh
Industry
Chemical Manufacturing
Company size
87
Contact information
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s•••••••@primochemicals.in
Phone
5 credits+91 ••• •••• ••••
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Background
About Sanjeev Sama
I am a dynamic Sales and Business Management professional with over three decades of cross-industry leadership—from pioneering media expansion in India’s most competitive regions to spearheading operational excellence in the chemical and infrastructure sectors. My journey began in the media world, where I built and led high-performing teams at iconic institutions like Indian Express and Hindustan Times, launching new brands, driving double-digit growth, and leading verticals responsible for ₹130+ crore in business. Today, I bring that same energy, strategic thinking, and results-driven mindset to the industrial space—currently serving as Manager (HR & Admin) at Primo Chemicals Ltd and Vice President (Business Excellence) at Drem Weavers. What sets me apart is my ability to adapt, lead, and grow businesses in diverse sectors while maintaining a hands-on, people-first approach. I thrive on building strong teams, executing strategic initiatives, and transforming potential into measurable success. Proven Track Record: 25+ years in Media Leadership (Indian Express, Hindustan Times) Led launches in key Northern markets: Chandigarh, Punjab, Haryana, HP Delivered >20% growth YoY in Government Advertising vertical Built high-performance teams of 40+ professionals Business Development & Strategy Grew the Government vertical at Hindustan Times to a market-leading position Scaled local market revenues through creative product launches and brand strategy Industrial & Infrastructure Sector Leadership Managed a 35 MW power generation project at DURVA INFRATECH Driving excellence in HR & Admin at Primo Chemicals Ltd Steering business strategy at Dream Weavers as Vice President Advertising & Client Relations Handled marquee clients at Adage Advertising Agency Navigated business through the pandemic with resilience and innovation Core Competencies : Strategic Sales Leadership, Business Expansion & Market Penetration, Government & Institutional Business, Brand Launches & Media Strategy, HR & Administrative Operations, Infrastructure Project Oversight, Cross-functional Team Management, Relationship & Stakeholder Management.
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