Sanskriti Kumar
Marketing Content Specialist at Burd Home Health
Based in Rochester, United States
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Seniority
Staff
Department
Advertising & Marketing
Location
Rochester
Industry
Hospitals and Health Care
Company size
106
Contact information
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s•••••••@burdhomehealth.com
Phone
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Background
About Sanskriti Kumar
As a Marketing Content Specialist, I develop and execute digital content strategies that connect caregivers, patients, and families to the resources they need, especially around programs like Self-Directed Care. With a background in Human-Computer Interaction, I bring a user-first approach to storytelling, content planning, and platform optimization. I create blog content, social media campaigns, and visuals that are both data-informed and deeply empathetic, ensuring our brand voice resonates across Instagram, Facebook, X, and the website. My work focuses on increasing engagement, building trust, and making complex healthcare information clear, accessible, and actionable for diverse audiences.
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