Sapto Handriyanto

Background

About Sapto Handriyanto

I'm endlessly curious, professionally rebellious, and creatively strategic. With 25+ years as a seasoned communication strategist, I've not only crafted compelling strategie, I've nurtured and produced strategists themselves. Call me a strategist who creates strategists. Over the years, I've been trusted by more than 250 iconic brands, including Honda, Heineken, Indocement, Pertamina, Reckitt Benckiser, Kalbe, BCA, Bank Mandiri, CIMB Niaga, Telkom Indonesia, Wings Group, GoTo, and countless others. Each experience has strengthened my belief that great strategy feels less like selling and more like storytelling. My specialties span across the entire marketing communication spectrum- 360° Advertising (ATL, BTL, TTL)- Digital Strategy (Social Media, Influencer Marketing, Content Marketing, Social Commerce)- Research (Consumer Insights, Market Analysis, Competitive Intelligence)- Branding & Integrated Marketing And when it comes to crafting a killer strategy deck, that’s truly my forte. Slide decks aren't just presentations, they're strategic narratives that win hearts, minds, and market share. Let's connect and challenge the ordinary together, because good enough never changed the world.