Sara Harsh

Background

About Sara Harsh

Marketing professional with 15+ years of proven experience with multiple national brands, 5+ years of people/team leadership experience, and a track record of creating successful, strategic marketing campaigns. Known by colleagues as having a "can-do" attitude and a willingness to go the extra mile to "get it done", focusing on providing thought leadership to both customers/clients and cross-functional teams. Ability to understand both internal and external customer business needs through experience and strong communication skills. Highlights: Established new department, created strategy, and led new remote-based team to record-breaking year. Lead global marketing and growth relationship for F100 company with multiple national/global foodservice, travel and themepark brands. Manage $MM+ annual marketing budgets and support customer portfolios. Created strategic marketing plans to support revenue and volume growth, which led to exceeding annual growth plan by high double digits. Provide thought leadership in Design Thinking through training and ongoing use of the process. Led marketing strategy and execution to turn unprofitable businesses into profitable ones. Specialties: Marketing strategy Emerging market/brand strategy Foodservice channel marketing On-Premise channel marketing 3rd Party Delivery/Foodservice E-Commerce CPG marketing Storytelling Media planning Agency relations Franchise/customer consulting Influencer marketing Team leadership Creative development Non-traditional marketing Budget Management Copywriting Production Voiceover On-Air Talent