Sara King

Background

About Sara King

I help purpose-led organisations design and deliver high-impact sustainability strategies that go beyond intention,and drive measurable change. With over 20 years of global experience spanning Australia, Asia, the UK and the US, I lead award-winning initiatives that embed ESG into business strategy, drive cultural transformation and position organisations as leaders in ethical, responsible practice. Most recently, as General Manager of Purpose at Intrepid Travel, I led the development of our five-year global impact strategy, oversaw our decarbonisation plan approved by the board, and helped the business secure accolades from B Lab, Time Magazine, and Fast Company. In 2023 alone, I raised $2.8 million through a scalable fundraising model, tripled SDG-aligned partnerships, and contributed to a fivefold increase in social impact contributions.|, & I have worked across non-profit, corporate and multilateral organisations including UNICEF, IFC World Bank Group, and Intrepid Travel to lead: B Corp strategy and recertification (including a 9% score uplift across 32 entities) Multi-year impact strategies aligned to ESG frameworks and business objectives Crisis response, stakeholder communications, and external advocacy Fundraising, partnership development and impact measurement across continents Sector collaboration including founding Australia’s first travel modern slavery consortium Strategic leadership that turns big vision into business-aligned outcomes A systems mindset that connects brand, behaviour and long-term impact Deep cross-cultural insight, from Papua New Guinea to Port Vila to New York A flair for storytelling—engaging stakeholders, boards and global platforms alike I believe business can and should be a force for good. From securing Intrepid’s place in Time Magazine’s 100 Most Influential Companies, to representing the organisation at the UN Leaders’ Summit, I have seen firsthand how embedding purpose into business models creates a ripple effect,shifting culture, deepening partnerships and delivering lasting outcomes for people and the planet. I love to connect with likeminded professionals. Please don’t hesitate to reach out. Message me here on LinkedIn sara.king@intrepidtravel.com