Sarah Gray

Background

About Sarah Gray

sarah@radix-communications.com I’m available most of the time to brainstorm content – even when you’re out of ideas. I love being proactive and using my intuition to help you find the right solution for your B2B marketing challenge. I enjoy what I do, and my colleagues tell me that gives me infectious energy. I’m also guided by my instinct: if it feels right, I get on with making it happen. My role involves building strong relationships with our clients and writers. I approach it by being responsive, super-organised, and keeping an “everything’s possible” attitude. Another part of my job is managing internal processes, finances, and billing, so I get to see every project from quote to close. It’s been fascinating watching the company grow. Helping our clients achieve the aims of their content marketing strategies is my favourite element of the role. Radix is an extension of our clients’ marketing teams. Our in-house team of specialist B2B tech copywriters provide excellent copy, but our service goes further. If you need to keep track of budgets and schedules across rolling, multi-asset content campaigns, I’m happy to help. And I really believe in our offering. That’s rare in the services industry, where you’re effectively selling people’s expertise. I have 100% faith in our writing team – they’re just so good at what they do. In the early I worked at Cisco for three years. It was very entrepreneurial there; it’s where I honed my ability for creating something out of nothing. I’ve learned that in B2B marketing, you often have very little to work with, and there are always so many questions without answers. I’m able to keep things moving. That’s my biggest strength. So, if you need five B2B white papers but don’t know where to start, reach out to me and I’ll help you build out the brief, define the project, and make it happen. Drop me a message and I’ll explain more.