Sarina Sherwin
Principal at Sarina Sherwin Consulting
Based in Boston, United States
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Seniority
C-Team
Department
General Business & Management
Location
Boston
Industry
Business Consulting and Services
Company size
1
Contact information
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s•••••••@sarinasherwin.com
Phone
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Background
About Sarina Sherwin
I am a data-driven marketing executive with a bottomless curiosity for different consumer behaviors and their impact on marketing decisions. With a Kellogg MBA and 20+ years of experience across a diverse set of industries such as consumer goods, travel & hospitality, health & wellness, and financial services as well as different org types (established, early stage start-up, nonprofit, small business), I have built brands and strengthened loyalty by developing marketing strategies backed by analytical rigor. I started my own marketing consultancy after seeing many companies inefficiently spending their marketing dollars because they weren't leveraging adequate data to inform decisions, or because they felt like they had to do everything but didn't have sufficient resources.
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