Scott Syphas

Background

About Scott Syphas

As a passionate Marketing Executive with experience in both B2C and B2B, I utilise my expertise to implement end-to-end marketing campaigns across diverse channels, including SEM, PPC, email and social media. I take pleasure in conducting extensive market research to identify and recommend new social channels, while continuously monitoring macro and microenvironments to ensure campaign success across all campaigns. Expertly managing stakeholder expectations and budgets, while consistently delivering detailed reports and presentations to key stakeholders, facilitating informed decision-making. I enjoy crafting unique, visually appealing social media assets and content through internal and external research, to ensure client satisfaction helping to increase engagement and brand visibility. Proven track record of developing and executing multi-channel marketing plans to meet strict deadlines, optimizing campaigns for enhanced performance, contributing to project initiatives, and championing a customer-centric approach across all marketing activities. I have a demonstrated ability to manage budgets effectively, generate actionable insights through thorough analysis, and drive continuous improvement through innovative ideas and process enhancements. Along with my level 4 Marketing Executive Apprenticeship, diverse skill set and passion for marketing, I possess comprehensive experience in customer account management, facilitating training sessions, creating SOPs and onboarding processes. Outside of work I enjoy travelling and socialising with friends, visiting the theatre, cooking and baking.