Serena Doherty

Background

About Serena Doherty

I have ten years experience in digital marketing specialising in social media for business. This has included freelance work, in-house and in-agency. I've worked with individuals, start-ups, boutique companies and challenger brands. My job has been writing social media posts, optimising content per platform; creating images and videos, deep research and keeping up with trends. It has been writing newsletters, SEO and copywriting for blogs, landing pages and ecommerce product descriptions. At other times it has been focused on building processes, training colleagues and pitching strategies. It has often been all these things, sometimes at the same time. It has also always been creative, analytical and driven by sustainable growth; fast-moving, challenging and inspiring. I wear many hats, I'm a fantastic juggler and I enjoy making wherever I work a fun place to be and a place to learn.