Serena Guidone
E-commerce Manager at Giglio Group Spa
Based in Milan, Italy
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Seniority
Manager
Department
Operations
Location
Milan
Industry
Technology, Information and Internet
Company size
32
Contact information
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s•••••••@giglio.org
Phone
5 credits+39 ••• •••• ••••
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Background
About Serena Guidone
With over nine years of expertise in eCommerce strategy and operations, I focus on supporting digital growth for brands in the fashion, design, beauty and automotive sector. I manage end-to-end projects by coordinating internal teams, external suppliers and key stakeholders. My comprehensive understanding of digital processes allows me to plan and oversee marketing activities across various channels, including SEM, SEO, email marketing, and marketing automation. I also contribute to the functional development of CMS platforms, with hands-on experience in Magento, Shopify, WordPress, and custom solutions, supporting the design and implementation of new features.
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