Serena McIntosh

Background

About Serena McIntosh

With over 12 years of experience in developing digital, technology and data strategies, I am passionate about helping organizations leverage data and digital practices to improve their operational efficiency, transparency, and impact. As a Digital Strategies Manager at Bloomberg Associates, I lead the organization's digital portfolio, developing consulting projects and strategic roadmaps with city government clients to address their most pressing challenges and opportunities. In my current role, I collaborate with local governments in cities like London, Bratislava, Chicago and Tampa to develop plans focused on improving digital equity, developing innovation initiatives, harnessing the power of AI to improve local business, and more. I am also a skilled public speaker, presenting decks and remarks for city leaders sharing global best practices on a wide range of digital topics. Previously, I worked as a Deputy Director and a Senior Data Analyst at the NYC Department of Housing Preservation & Development, where I led the Business Intelligence & Data Strategy team, directed the open data program, and completed analytics projects for various program areas. I have strong skills in data analysis, communication, and public speaking, as well as a master's degree in environmental policy and fluency in Spanish.