Seshadri

Background

About Seshadri

I’m a Digital Solutions Executive specializing in Performance Marketing, Paid Media Strategy, and Multi-Channel Campaign Management. Over the past few years, I’ve helped brands scale faster by combining data-driven insights, creative storytelling, and hands-on execution. I thrive at the intersection of strategy and performance—building campaigns that don’t just generate clicks, but deliver measurable growth. From managing ₹5 Lakhs+ monthly ad spends across Meta, LinkedIn, YouTube, and Google, to optimizing 200+ campaigns, my focus is always on maximizing ROI while reducing acquisition costs. Some highlights I’m proud of: • Increased lead volume 4.5x in 6 months while reducing CPA by 56% • Consistently delivered 10% MoM growth in ROAS • Executed multi-channel campaigns across email, SMS, push, WhatsApp & in-app journeys • Leveraged MoEngage, Clevertap, GTM & GA4 to create personalized, trackable customer journeys Beyond numbers, I bring strong expertise in Online Reputation Management (ORM), Content Strategy, and Community Engagement, ensuring campaigns not only perform but also strengthen brand trust. I enjoy collaborating across design, sales, and product teams to align campaigns with business goals. At my core, I help businesses solve one big challenge: turning marketing spends into sustainable growth. Whether it’s scaling lead generation, improving retention, or protecting brand reputation, I bring a mix of strategic vision and executional depth to deliver results. Always curious. Always optimizing. Always driving impact.