Shane Higgins
Head of Yukõ at Toyota Ireland
Based in Ireland
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Seniority
Director
Department
General Business & Management
Location
Ireland
Industry
Automotive
Company size
89
Contact information
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s•••••••@toyota.ie
Phone
5 credits+353 ••• •••• ••••
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Background
About Shane Higgins
I’ve spent the last 7+ years helping build and grow YUKÕ Toyota Car Club, Ireland’s first OEM-backed car-sharing and rental service. What started as a start-up pilot is now a nationwide operation with a 750-vehicle fleet, offering on-demand mobility solutions for both private and business customers. As Head of YUKÕ, I’m responsible for leading the operation, growing the business, and managing everything from sales and marketing to insurance, P&L, customer experience, and partnerships. Along the way, I’ve helped shape the commercial strategy and consistently delivered year-on-year growth as we expanded nationwide. I’m passionate about creating smarter, more sustainable ways for people to get around, and about building great teams, solving operational challenges, and developing services customers actually value. Always open to connecting with others working in mobility, transport, and business growth.
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