Shane Stem
Director of Digital Strategy at Gerstell Academy Inc
Based in Jarrettsville, United States
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Seniority
Director
Department
Information Technology
Location
Jarrettsville
Industry
Education Management
Company size
74
Contact information
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s•••••••@gerstell.org
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Background
About Shane Stem
As Director of Digital Strategy at Gerstell Academy, I lead the vision, strategy, and execution of our school’s digital communications across social media, web, video, and advertising. I oversee more than 15 branded accounts, implement SEO best practices, manage web analytics and content updates, and direct student media programs—all in service of amplifying Gerstell’s mission and engaging our vibrant school community. My work integrates brand storytelling, data-driven marketing, and leadership development to create meaningful digital experiences that reflect the values of our institution. I collaborate across departments to align our messaging and ensure a cohesive, mission-aligned voice across platforms. Previously, as Head Varsity Girls’ Basketball Coach, I brought an analytical and developmental approach to the court—guiding our team to a 2024 IAAM B Conference Championship through a foundation of leadership, discipline, and teamwork.
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