Shani S.

Background

About Shani S.

BA (Hons) Public Relations & Functional Medicine, dipION, mBANT, CHNC Communications professional with expertise in impactful PR campaigns and content creation. Proven experience at leading London consultancies, specialising in brand storytelling and audience engagement. Skilled in global strategy, creative development, content creation, and reputation management. Passionate about collaboration, prioritising listening and thoughtful reflection for strategic outcomes. PROFESSIONAL SKILLS Brand Building: Expertise in crafting brand narratives, value propositions, and thought leadership. Problem Solving: Navigates legal, political, regulatory, and cultural challenges across markets. Content Creation: Thought leadership, blogs, speeches, press releases, and social media content. Media Relations: Strong media network to secure coverage and enhance visibility. Stakeholder & Client Management: Builds trust and leads cross-functional teams. Reputation & Crisis Management: Manages brand perception through media partnerships and risk mitigation. Campaign Development: Executes global PR campaigns across the UK, EU, and international markets. Analytical & Strategic Communication: Delivers insight-driven, relevant solutions. Project & Team Leadership: Manages agency resources, team motivation, workloads, and budgets. Client Advisory: Provides counsel on wellness strategies and market challenges. Versatile & Resilient: Cool head, self starter, team player, set up to work remotely. BRANDS Health: Bupa, Bayer, Johnson & Johnson, Perrigo, HRA Pharma, Superdrug, David Lloyd, Seven Seas, Biocare, Chattenooga LightForce Therapy Lasers, Medista Medical, Patrick Holford, CHC, ISIC, Schar, EllaOne, NiQuitin, Optegra, Broncostop, Yokebe Food: Unilever, P&G, Nestle, British Soft Drinks Association, British Fruit Juice Association, Almond Board California, Mars, Starbucks, WG & S,Lindt, Stella Artois, Sherry Institute Spain, Kenwood, Knorr, Flora, DeLonghi, Genius, Pringles, Aunt Bessies, Braun Lifestyle: AMEX, Selina (Hotels), Puma, Timberland, Philips, Duracell, Febreze, Lenor, credit Karma Luxury: Dolce & Gabbana, Stella McCartney, Boss, Calligaris, Altius Law Beauty: Dove, Sunsilk, Aussie, Olay, Pantene; Herbal Essences, Impulse, Gillette & Braun Charity: Young Minds, Children in Need