Shari Goldenberg

Background

About Shari Goldenberg

I am an experienced marketing manager who turns creative concepts into measurable success. Being enthusiastic about finding innovative ways to inspire, I conceive visionary, cost-effective promotions across the entire product lifecycle. My accomplishments include increasing brand recognition, promoting products to channel partners (B2B) and end-users (B2C) and managing a team of marketing professionals. With an eye for visual design and a flair for people, I produce market excitement and positive business results. My unique background in both business and the arts positions me to take a creative approach to marketing. I draw from my skills in theater stage management and photography to create exceptional programs. I have managed worldwide product launches and coordinated trade shows including designing and building the booth and maximizing our presence. I’ve come up with sales incentive programs and end-user promotions that brought in additional business. Leveraging digital marketing expertise and social media savvy, I've effectively reached new customers and influencers. I’ve developed product merchandising concepts and coordinated with licensors and worldwide brands to expand product lines. I’ve also personally managed large sales accounts and have experience with domestic and international distributors and buyers. With skills in team leadership, I strive to motivate each employee and leverage their ideas and talents while creating a fun, collaborative work culture.