Sharon Alles

Background

About Sharon Alles

Considered to be an expert in retail store and e-commerce planning and merchandising; offers extensive experience developed with national chains including The Source, Sobeys, Walmart & Sears Canada. • Proven ability to consistently deliver financial objectives for business/sales plans valued at up to $1B. • Continuously increases sales growth and profitability through innovative brand development, category management, strategic marketing, efficient supply chain management and the effective analysis of consumer insights and market trends. • Experienced in the development of complex e-commerce websites including product assortments, taxonomy, search parameters, keywords, conversion rates, etc. • Demonstrated strong project management abilities through the implementation of 300+ new retail centres and go-to-market floor layouts. • Development of strong, long-term business relationships with vendors and other key players in retail management operations. • Demonstrated excellence in vendor negotiations and supply chain management, increasing profits by up to $23M and reducing liabilities by up to $48M. • Efficient development, implementation, and tracking of budgets and key performance indicators. • Development of collaborative, creative and successful teams through effective performance management strategies. • Private label development for Great Value, President’s Choice, Kenmore, Whole Home, Martha Stewart, Tastefully Yours, Black Web, ONN Core Competencies • Category & Brand Management • Pricing and Promotional Planning • Retail Operations & Store Planning • Financial & Forecast Planning • Omni-Channel Marketing • E-Commerce Solutions • Project Management and Process Improvement • Private Brand Development • Supply Chain Management • Vendor Joint Business Planning • Strategy Development