Shiela MacAspac

Background

About Shiela MacAspac

MY MISSIONMy mission is to help growing companies achieve lofty revenue attainment goals. I am privileged to manage diverse Digital Business Development (DBD) teams that boost first-time meetings with prospect personas. Our highly curated, well-trained staff of SaaS-literate, offshore DBD teams are skilled at managing complex email messaging cadence campaigns. They make outreach to your Total Addressable Market achievable by delivering exceptional prospect persona research at scale. My greatest professional accomplishment is overseeing teams that solve the talent acquisition and talent-retention challenges that have disrupted the USA workforce.MARKET FORCESAre you aware that sales organizations who leverage offshore Digital Business Developers (DBDs) are winning more first-time meetings with prospects? They are also overcoming talent acquisition and retention challenges. Consider these three fast facts.• 78% of growth companies report that first-time meetings with prospects get acquired through digital outreach campaigns. Cold calling isn’t dead. But digital outreach campaigns that include persuasive sales messaging create more effective outcomes.• The labor force disruption here in the US has caused a massive talent acquisition free-fall. The ability to recruit and retain high-caliber BDR or SDR professionals at scale is nearly impossible.• 83% of companies are experiencing rapid-growth deploy lead development professionals whose sole responsibility is data refinement. DBD teams are skilled at adding pre-qualified prospect personas. Through relentless research, offshore DBD teams keep the top of the sales funnels full.PROVEN METHODOLOGYOur proven methodology is rooted in ‘leading with research’ and briefing prospect personas. Our 13-touch outreach plan, when coupled with cinematic video, entices prospect personas to meet with your business development professionals. Our content is delivered out-of-the-box, ready to be customized. OUT-OF-A-BOX SOLUTIONOur DBD teams accelerate at managing email cadence/sequence campaigns. They also deliver prospect “persona” research at scale. All members of our team are SaaS-literate and plentifully available. Our team has completed a variety of certifications and have experience in managing a variety of sales acceleration technologies, including, but not limited to:• HubSpot• SalesLoft• SalesForce• ZoomInfo• Sales Navigator• Outreach.io• Active Campaign• CapIQ• And many more