Shipra Bhatt

Background

About Shipra Bhatt

With 18+ years of multi-market leadership experience, I’ve led brand marketing, innovation, insights, and GTM strategy across India, MENA, Turkey, and Eastern Europe. Here's what I’ve delivered • 50% faster speed-to-market through product development restructuring • +150% ecommerce sales growth via SEO, performance marketing & digital GTM • +5% brand awareness lift in cluttered markets using insight-led storytelling • Rollouts of brand-first initiatives like KFC Curbside, App relaunch, and Priority Ordering As a former Marketing Director and Head of Innovation, I’ve built and launched full-year product calendars, developed omnichannel campaigns, and steered high-impact brand initiatives across QSR and F&B. I thrive on crafting clear go-to-market strategies, running integrated brand campaigns, and mentoring teams to scale growth across touchpoints. Whether it’s building customer-centric innovation or navigating digital transformation. Specialties: Brand Strategy | CMO-level Thinking | Marketing Leadership | GTM Planning | Consumer Insights | Digital Growth | Innovation Management | P&L Ownership | Cross-functional Leadership | Ecommerce & Omnichannel | Agile Marketing | Creative & Communications development | F&B & QSR Expertise Open to Marketing Director, Fractional CMO, or Head of Marketing roles in F&B, QSR, or high-growth consumer brands. Let’s connect if you’re building something bold or need someone who knows how to.