Shirin Sonali
Product Marketing Manager at Ibanfirst
Based in France
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Seniority
Manager
Department
Advertising & Marketing
Location
France
Industry
Financial Services
Company size
363
Contact information
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s•••••••@ibanfirst.com
Phone
5 credits+33 ••• •••• ••••
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Background
About Shirin Sonali
Currently a PMM in the FX & payments industry at iBanFirst, leading competitive intelligence, messaging and go-to-market strategy across multiple European markets for different products, while highlighting the value of iBanFirst’s cross-border payments solutions for SMEs. I’ve previously helped establish Pigment’s supply chain vertical and supported its AI product positioning and rebrand strategy. In 2022, I co-founded Y3X Innovatech (India), driving marketing and go-to-market for its flagship healthcare diagnostic device Nirog Scan and its digital twin technology solutions for industrial clients. My entrepreneurial journey began with Phataak Se, a B2C hyper-local logistics startup I created in 2016. I’ve also worked on new product & market innovation at Michelin, from tyre solutions to zero-emission fleet offers at Watèa by Michelin. Graduate of the Grande École program from ESSEC Business School and an electronics engineer by background, I mix my technical expertise with business acumen, with experience across fintech, healthcare, supply chain, automotive and industrial tech. Keen Interests: Sustainability, Startups, Mobility, Innovation, SaaS, Product, AI
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