Sho Imura

Background

About Sho Imura

BtoBtoCDXBtoCBtoB 6.5 / KGI/KPI LTV SMB 3701MVP MVP2 20244DX3503 20251DX3505 Key Responsibilities I promoted the following initiatives to increase market share within the 6.5 trillion yen Japanese home renovation market. Strategy & Organization Designed team KGIs (Key Goal Indicators) and KPIs (Key Performance Indicators) on an area-by-area basis. Defined the target number of new client acquisitions, required business types, and overall business impact, reverse-engineered from our KPIs and the total number of businesses in the renovation market. gPlanned and executed measures to strengthen the entire organization's sales capabilities, based on the principles from the book "Eigyo Skill Kentei"(Sales Skill Certification). Designed and implemented sales negotiation frameworks focused on maximizing Customer LTV (Lifetime Value). Created resources such as talk scripts and logic trees. Led initiatives to improve sales productivity through SFA (Sales Force Automation) operation and data maintenance, including standardizing business workflows and centralizing customer contact information. Sales Created prospect lists and developed client acquisition strategies aligned with the overall sales strategy. Planned and executed strategic alliances with industry associations, franchise headquarters (FC), and VC Conducted a full range of sales activities targeting companies from SMBs to Enterprise-level clients. Awards & Recognition Award Monthly MVP:Awarded three months after joining, selected as the top performer from an organization of 70 members. Departmental MVP: Received twice. Team Nomination (April 2024): Nominated as a team at the company-wide awards ceremony (one of 3 teams selected from approx. 350 members in the DX Division). Individual Nomination (January 2025): Nominated as an individual at the company-wide awards ceremony (one of 5 individuals selected from approx. 350 members in the DX Division).