Shomeresh Shetty

Background

About Shomeresh Shetty

I specialize in marketing strategy, brand management, and live event delivery. With over 12 years of experience in building and leading cross-functional working groups, I deliver timely and tangible outcomes against definitive objectives and KPIs in the global sports and entertainment space.At my current role with the International Cricket Council (ICC), the global governing body for the world’s 2nd largest sport, my role requires me to conceptualize and implement fully integrated marketing campaigns for ICC events. This includes- Brand Identity development and direction- End to end execution of event-specific advertising campaigns- Leading planning and delivery international Trophy Tours- Oversee the ICC Event Ambassador and Mascot programmesI do this by working alongside the ICC’s fantastic network of global agency partners, local organizing committees, event host nations and national member boards.Throughout my career, I’ve been privileged to have led really talented groups and worked alongside some incredible leaders but, above all, I love working in team environments and doing what I can to co-create a positive, encouraging, and social team culture where the sum of all parts is greater than the whole.