Shraddha Singh

Background

About Shraddha Singh

Result-oriented Marketing Professional with 6 years' exp in Digital Marketing roles. Passionate about getting the best ROI for the brand. Spent last 5 years in improving ‘MyFlightTrip’ and 'Indiator' Acquisition Costs, Retention, Engagement, CTR Brought costs down by optimizing campaign's targeting, messaging while getting the highly engaged audience to the platform. Come with a thorough understanding of Digital Marketing, Content Management, Paid Campaigns, Customer Engagement & Community Building Strategies Core Skills:* Marketing Strategy * Online Marketing (SMM, SEM, SEO, ASO, Email, Whatsapp, SMS)* Paid Campaigns (PPC, FB Ads, Affiliate, Remarketing)* Mobile App Marketing * Analytics (Clevertap, Appsflyer, GA, FB Analytics, App Annie, Sensor Tower, Branch)* Offline Marketing * Content Management & Marketing * Budgeting * Branding Keen interest in communicating the brand voice to the right target audience in the best way possible. Strongly encourage the right offline & online communication mix for the brands. Currently exploring the world of Whatsapp Viral Marketing.