Shruti Goradia

Background

About Shruti Goradia

I used to be known for my marketing strategy. Now, I’m known for my earrings.I spent 15+ years leading global social media and brand storytelling at OpenTable, Shutterfly, Rodan + Fields and Adobe—until I walked away to build something of my own.Today, I’m the founder and creative force behind MAUJH, a jewelry and lifestyle brand that celebrates bold self-expression through handcrafted accessories. Our best-known innovation? The first-of-its-kind, jewelry-inspired Apple Watch® bands ⌚—designed for women who dress with purpose and live with joy.MAUJH blends the craftsmanship of India with the aesthetic confidence of California. Everything we create is rooted in slow fashion, made in small batches, and meant to spark connection. Whether it’s a statement necklace, a pair of mood-boosting earrings, or a watch band that turns heads, our pieces are designed to help you stand out and feel seen.I'm also a seasoned social media strategist, with experience consulting for startups and global brands alike—especially in the e-commerce and lifestyle space. My superpower is helping brands find their voice, spark emotion, and build community through content that actually connects. Let’s talk about slow fashion, cultural storytelling, creative entrepreneurship, or what it takes to leave corporate and build something joyfully original.