Siddesh Hede

Background

About Siddesh Hede

I’m a results-oriented Marketing & E-Commerce leader with 7+ years of experience building high-growth strategies for tech and gaming brands across digital, retail, and community platforms. My core strength lies in blending data-driven decision-making with creative brand storytelling to deliver measurable impact. At Rapoo Technologies India, I lead the pan-India marketing, e-commerce, and digital growth verticals. Over the past two years, I’ve driven over 100% revenue growth by building a strong online presence across Amazon, Flipkart, and D2C platforms. My work spans Amazon PPC, SEO/SEM, influencer marketing, and full-funnel performance campaigns. I've successfully led 100+ influencer campaigns, produced premium 3D CGI content, executed BTL and college activation programs, and built A+ brand assets that improved conversions and ROAS. One of the most rewarding milestones was managing the Mumbai Indians x Rapoo brand partnership and launching Rapoo Experience Zones across Mumbai to strengthen offline engagement. My approach is deeply rooted in understanding customer behavior, especially in the gaming segment. As a former professional esports athlete, I bring firsthand knowledge of gaming culture and its impact on product perception, community trust, and user engagement. Some key achievements: • Grew Rapoo’s e-commerce revenue by 56% in 2023 and 49% in 2024 • Invited to Rapoo HQ (China, 2024) for brand leadership contributions • Expanded Rapoo into LFR (Reliance Digital, Vijay Sales) and Q-commerce (Zepto, Swiggy) • Featured in DIGIT Magazine (2018) for gaming excellence • 3rd Place at MTV UCypher representing U Mumba Esports I take pride in building scalable marketing systems, leading collaborative teams, and launching campaigns that not only perform but resonate. I’m always open to new opportunities in digital marketing, gaming, or strategic brand building — let's connect.