Sierra Beavers
Program Manager of Martech Ops at Universal Music Group
Based in Philadelphia, United States
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Seniority
Other
Department
Other
Location
Philadelphia
Industry
Entertainment Providers
Company size
19K
Contact information
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s•••••••@universalmusic.com
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Background
About Sierra Beavers
Universal Music Group benefits from my expertise in martech operations and program management, where I oversee cross-label initiatives that enhance fan engagement and optimize marketing strategies. With over two years of experience supporting global artist campaigns, I contribute to streamlining workflows and delivering impactful solutions in collaboration with creative and data teams. Previous roles, including audience development and real estate marketing, have honed my adaptability and strategic thinking in fast-paced industries. Proficiencies in tools like monday.com and skills in mobile marketing and online media management enable me to execute initiatives that drive audience growth and operational efficiency. My goal is to empower teams and artists through innovative and structured approaches to project execution.
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