Siladitya Sengupta

Background

About Siladitya Sengupta

I am a dynamic & visionary Strategy Planning & Business Development Professional with chronicled success of over 23 years in Sales Strategies, Marketing Solutions, Business Development, Channel Management, Client Relationship Management, Revenue Growth and Brand Promotions across diverse business environments. I hold rich diversified exposure in Distribution, Channel Sales, Enterprise Sales, Direct Sales & Marketing to ensure deeper penetration, customer loyalty and brand presence. Currently spearheading as General Manager - Sales (Circle Head) with Tata Play Ltd, I am supervising overall business operations including sales strategy and policy for various channels keeping in line the annual business plan. Backed with robust track record for excellence, resourcefulness and versatile leadership, I have successfully executed key positions of multifarious nature & capacities during my long stint of career with top & bottom-line responsibilities for business growth & profitability. Acknowledged as an out-of-the-box thinker, I believe in projecting the big picture vision and providing leadership and tenacity for driving record setting business growth. I have successfully led organizations through critical phases and transitioned them towards fast-track growth. I have expertise in leading strategic business initiatives including distribution set up for launch, launching new products & services, developing new business partners and driving brand awareness programs. I have introduced innovative and successful sales strategies by virtue of thorough techno-commercial planning and competitor market analysis, ensuring efficient distribution network and increased revenue / profitability. Recognized as an ambassador of change and goal-oriented professional, I have solid confidence in formulating strategies for transitioning companies from static or reduced growth to huge commercial success in both domestic & international market.