Silvia Cabrera
Directora Internal Comms & Engagement at The Heineken Company
Based in Madrid, Spain
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Seniority
Other
Department
Other
Location
Madrid
Industry
Food and Beverage Services
Company size
43K
Contact information
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s•••••••@heineken.com
Phone
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Background
About Silvia Cabrera
Comunicación corporativa y de marca. Reputación, engagement y proyectos ESG. Experiencia en multinacionales y agencias de comunicación globales, con visión transversal y multisectorial. Liderazgo de equipos, planes y estrategias de comunicación alineados con objetivos de negocio. Gestión de crisis, canales digitales y proyectos multistakeholder. Actualmente en el sector gran consumo gestionando la comunicación, reputación y posicionamiento de Heineken España y sus marcas. Trayectoria anterior en compañías globales (Procter & Gamble, Samsung, Nationale-Nederlanden, Rockstar Games) y como directora de proyectos y relaciones con los medios.
Decision-makers
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Elbert Jochemsen
Deployment Lead Connected Brewery · Other
- ELManager
Edinho Limon
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- DBManager
Danieli Berti Sanches
Coordenadora De Compras · Purchasing
- DAManager
Dinamene Almeida
Officer Trade Execution · Purchasing
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