Simen Plaha

Background

About Simen Plaha

I am an experienced and results-driven professional specialising in Business Development, Partnerships, and Marketplace Growth within the Fashion and Retail sectors. With extensive expertise across Marketplace platforms, E-commerce, Off-Price retail, Wholesale, Drop Shipping, and Sourcing, and a strong background in start-up environments, I have a proven track record of building and nurturing strategic partnerships with leading brands and retailers across the UK, EU, and global markets—from High Street to Luxury Fashion. Familiar with working at the early stages of discovery for businesses in a ‘start up’ environment, successfully signing and developing strong relationships with brands, agents, and retail partners, to drive aggressive growth in GMV through new business development. My strategic approach involves proactively identifying and seizing new business opportunities within each vertical, developing and executing plans to target high-potential brands, and leveraging market analysis to inform decision-making. Throughout my career, I have led new business acquisitions, negotiated contracts, and developed strategies to introduce fresh brands, enhance product offerings, and drive revenue growth. My high-energy, data-driven approach ensures that brand success is prioritised while expanding product categories and market reach. With hands-on experience thriving in start-up workplaces, I excel in Category and Focus Vertical development, Business Operations, Negotiations, Integration Marketplace Solutions, Sales and Buying — always aiming to optimise performance and deliver sustainable growth. My passion lies in cultivating brand success, leveraging strategic insights, and introducing innovative ideas that resonate with customers and elevate business results.