Simran Srivastava

Background

About Simran Srivastava

I’m Simran Srivastava currently pursuing an MSc in International Marketing & Business Development at SKEMA Business School. My focus is on digital marketing content strategy and market research with a strong foundation in using data and creativity to drive brand engagement and visibility. - Created and followed a consistent social media plan that gained 10 000+ new followers and 140 000+ views. - Led a product launch campaign and designed a detailed product catalog aligned with brand identity. - Managed a 7-person team to increase content engagement by 10% and developed brand-focused presentations. - Analyzed Estée Lauder’s brand and Dyson’s omnichannel strategy for academic projects focusing on market trends and customer behavior. - Handled social media for college events and managed content planning and event coordination. - Skilled in Canva Power BI Power Apps Excel and PowerPoint. - Experienced in content strategy trend research campaign planning and social media growth. - Known for combining creativity with data-driven insights and collaborating well in teams. Core skills:-Marketing Strategy Social Media Management Market Research Content Creation Trend Analysis Visual Content Design Omnichannel Strategy Event Planning Power BI Power Apps Strategic Planning Digital Campaigns Brand Voice Audience Engagement If you’re looking for someone who can bridge data and design creativity and clarity—reach out to me at simran.srivastava@skema.edu.