Sofia Helleday

Background

About Sofia Helleday

After 9 months in beautiful (but rainy) Yorkshire where I worked as a Marketing Assistant Intern for Fibrelite, I moved back to Sweden and I'm currently working with marketing and rental at Tumbo Husvagnar.During my internship in the UK and the soon-to-be two and a half years I've spent at Tumbo I've got to try a lot of new things and as a result I now have practical knowledge ofGoogle Analytics – Tracking website visits and how the visitors move through the website as well as analysing which sources draw the most traffic to the website.Social Media for business – I know my way around the analytics functions provided by Facebook, Twitter and LinkedIn and have insight into creating content to improve engagement and the over all social media presence. Content Marketing – I have knowledge of how to create case studies, newsletters and videos that communicate a clear message to potential and existing customers. Ad creation - I have worked quite a lot with Photoshop and created ads for digital channels such as Facebook, Blocket, industry magazines etc. I've also worked with print ads for daily press.SEO – I’ve done a fair bit of research into search engine optimisation and know how to best structure a landing page and maximise content for keywords. Motorhomes & Caravans - I'm wouldn't consider myself a pro, but I know a whole lot more about motorhomes and caravans then I ever though I would.