Sofia Nywall Persson

Background

About Sofia Nywall Persson

PROFILE • Purchaser with more than 18 years of experience from customer service, logistics and strategic purchasing. • Key competence – driving the purchasing process and logistics management • Experience, primarily from fashion and footwear industry • Worked with strong brands such as Cat footwear, Lacoste footwear, Paul Smith footwear, UGG Australia, Peak Performance footwear, Hush Puppies, Hackett, Pepe Jeans and Ben Sherman. • Analytical skills and ability to see the big picture – gives me the confidence to make sound decisions on a daily basis. • Ability to recruit, lead and coach staff, I have built up the customer and the purchasing department from 0 to to 6 employees • Team player, thrive in projects. Most recent project – in charge of profitability analysis of the company's brands • Solid experience in variance analysis (sales, purchase, deliveries and stock levels) and developing actions to improve profiability. • Im known for doing things right, delivering on time and being a quick learner My mission is to develop and operate effective purchasing and logistics solutions, preferably together with a dynamic team in a challenging environment.