Sofia Perestrelo

Background

About Sofia Perestrelo

Passionate about marketing, communication, innovation, and digital, I currently serve as the Head of Marketing and Communications at Keller Williams Portugal. With 20 years of experience, my journey to this role has been marked by diverse positions within various communication agencies. Throughout my career, I have collaborated with clients and led projects in national and multinational settings across both B2B and B2C sectors, spanning a multitude of industries. My professional trajectory has taken me through Portugal, Spain, and Angola, providing me with a rich and diverse perspective. Driven by results and guided by key performance indicators (KPIs), my approach is deeply rooted in valuing people and talent. I believe in fostering strong relationships and empowering individuals to achieve their fullest potential. This ethos shapes not only my professional endeavors but also fuels my commitment to continuous growth and innovation. Moreover, beyond the realms of business, I am profoundly driven by the desire to make a positive impact on people's lives. Through sharing my own life story and leading by example, I aspire to inspire and empower others to overcome obstacles and reach their goals. By imparting lessons learned from my experiences, I aim to catalyze personal and professional growth, leaving a lasting and meaningful legacy in the lives of those I encounter.