Sofia Pettenazza

Background

About Sofia Pettenazza

I'm a Project & Product Manager with experience leading purpose-driven projects in wellness, communication, and mental health. Throughout my journey, I’ve developed a strategic, user-centered mindset: I specialize in designing experiences that put people first, spark real connection, and create that “wow moment” that leaves a lasting impact. I come from the worlds of wellbeing, tech, fashion, and events. My approach combines strategic thinking, flawless execution, and creative sensitivity. I bring a holistic perspective that connects the human with the aesthetic, the operational with the emotional, always keeping the user at the center. I’m excited to join teams or brands that want to tell powerful stories and create real impact—from launching a product to crafting immersive experiences. I thrive on translating ideas into action, coordinating diverse talent, and making things happen with precision, rhythm, and heart. User-centered experience Communication | Wellness | End-to-end project management | Team leadership