Sofia Reutter

Background

About Sofia Reutter

Experienced Product Marketing Manager | MBA Candidate at SDA Bocconi I bring a strong background in product and digital marketing, shaped through my role at Falabella, one of Chile's largest retailers, where I served as the E-commerce Product Marketing Manager for the Beauty, Underwear, and Accessories lines and prior I managed the Men’s and Sportswear Lines. Throw this time I collaborate with prestigious global brands including Puig, L’Oréal, Dior, Chanel, Pandora, Tous, La Martina, Adidas, Nike and more. This experience has equipped me with an in-depth understanding of both beauty and fashion, as well as the strategy required to drive customer engagement in highly competitive and digital sectors. Currently pursuing an MBA at SDA Bocconi in Milan, I’m expanding my expertise in luxury brand management and international markets. As I look forward, my goal is to transition to the brand side, where I can deepen my experience in brand storytelling and strategic positioning within the luxury sector. What I Bring- Proven expertise in e-commerce and retail marketing strategies- Hands-on experience managing diverse, high-profile brands- Adaptability, flexibility, and a multicultural perspective gained through teamwork.