Sofija Gabrevica

Background

About Sofija Gabrevica

I’m a Data Analyst who loves making data useful for people. Over the years, I’ve worked across Fintech and E-commerce, helping product and business teams get clearer answers from their data. I’m good at turning complex questions into clear hypotheses, then building the right data models, dashboards, and analyses to find those answers. I enjoy diving into new problem areas quickly and deeply - whether that’s digging into data from a big merger, creating new KPIs from scratch, or helping product teams understand how their work impacts customer growth. I partner closely with stakeholders across functions, serve as a go-to analytics person for product teams, and sometimes design and run internal workshops to help others get comfortable with data and use it better. On the technical side, I’m strongest with SQL, BI tools (mostly Looker) and data analysis itself, and I have significant experience with R and Python. At the end of the day, I just really enjoy digging into data and figuring out what it can tell us, and I’m always eager to keep learning and growing where I am.