Sohini Deb

Background

About Sohini Deb

I have been an avid reader since childhood and have always taken a keen interest in STEM subjects. After completing my education, I worked across organisations to hone my skills in creating digital content. Since then I have been involved in technology content development, marketing, and research endeavours for over ten years and have been successful in handling several interesting and challenging projects. Throughout my journey of having served IT majors, I have delivered impactful and specialized writing for research-oriented blogs, white papers, case studies, brochures, flyers, and website insights. I have drafted and reviewed video scripts, ad copies, brochures & flyers, social media copies, presentations, and press releases which resonated well with the informed and relevant audience. In addition, I have helped with reporting and analysis through AHREFS, LinkedIn, Facebook, and Google Analytics. I have also worked on several email marketing campaigns, paid ad campaigns for brand awareness and lead generation, webinar marketing, virtual & physical events, award nominations, trade mark nominations of proprietary technology products and service-based presentations which helped garner quality marketing qualified leads. As the Assistant Marketing Manager at Data-Core Systems Inc, I leverage my skills in technology content creation and strategy to drive business growth. With a Master's degree in Marketing and a Bachelor's degree in Economics, I have a solid foundation in understanding market trends and consumer behavior.