Somnath Roy

Background

About Somnath Roy

A results-driven sales and brand strategist with a background in Business Analytics and a passion for Luxury Retail, high-impact Storytelling, and Consulting.I bring hands-on experience in consultative selling, client relationship management, and strategic brand building. At Kraftshala, I improved program conversion rates by 33% through high-touch sales and maintained a 95%+ satisfaction score by delivering tailored onboarding experiences. I also led alumni engagement campaigns and contributed to strategic positioning to boost brand perception.Previously, at Blinkers Pvt. Co, I spearheaded customer acquisition, streamlined content workflows, and coordinated high-volume client servicing—handling 86+ daily interactions while driving efficiency across marketing operations.Most recently, I founded Athantos, a luxury slow-fashion brand merging cinematic storytelling with fashion design. I scripted the brand film There’s No 100%, developed 274 premium pieces (130 T-shirts, 84 hoodies, and 60 customized leather goods), and executed a full go-to-market strategy across influencer outreach and storytelling content—achieving a 97% sell-through rate.My core strength lies in combining data-backed strategy with emotional storytelling to elevate customer experience and brand loyalty across B2C ecosystems. I’m actively exploring roles in:🧥 Luxury Fashion & Retail (brand, marketing, or client experience roles). Consumer Startups with storytelling at their core. Sales & Marketing positions where product, story, and service intersect.Let’s connect if you're looking for someone who can think creatively, execute strategically, and drive results that matter.