Soolin Kim

Background

About Soolin Kim

I’m an Influencer Marketing Analyst at Nexxen, specializing in brand lift studies, campaign measurement, and paid media strategy. I focus on data-driven insights that help brands understand how influencer partnerships impact awareness, perception, and purchase intent. With a background in market research, social media strategy, and performance analytics, I bridge the gap between creative storytelling and measurable results. My expertise lies in helping brands refine their messaging, optimize content strategies, and leverage influencer collaborations effectively. Passionate about consumer insights, digital trends, and the evolving creator economy, I’m always looking to connect with other professionals in the industry. Let’s talk brand strategy, campaign analytics, and social media innovation!