Sophie Blake

Background

About Sophie Blake

With 18 years of combined experience in marketing, business development, and IT, I thrive at the intersection of strategy, creativity, and data-driven decision-making. I’ve spent 9 years in an entrepreneurial capacity learning how to build a thriving luxury brand from the ground up, scaling it across Direct-to-Consumer (DTC) and Business-to-Business (B2B) channels. Leveraging strategic marketing, consumer insights, and digital innovation, I have driven an average sales growth of 25.4% YoY, with record-breaking 74.2% growth between 2020 and 2021. My expertise spans across digital marketing, brand positioning, and engagement strategies that turn audiences into loyal communities.Before launching my own brand, I spent 9 years at SAP, where I specialized in business operations, marketing campaign analytics, and process optimization. I implemented marketing campaign reporting systems that measured adoption and key program KPIs. In my Services and Support role, I streamlined budget tracking, forecasting, and vendor onboarding—reducing inefficiencies and accelerating execution.Beyond my career, I’m a global citizen with a passion for travel, culture, and languages. I’ve lived in four countries, speak four languages (and counting—I’m currently learning German!), and have explored destinations from Thailand to Argentina. As an adventurous spirit, I find energy in snowboarding, scuba diving, and embracing new challenges.And perhaps my greatest role? Being a mom to a fearless, space-loving 5-year-old who reminds me every day that the sky is never the limit.I’m now seeking my next opportunity in marketing, business development, or customer engagement—where I can leverage my expertise to drive impact and innovation. Let’s connect!