Soren West

Background

About Soren West

Soren West is a pioneering force in media and entertainment. With over twenty years of experience in live event production for touring, television, and brand communications, Soren has worked with the world’s biggest performers and brands including David Bowie, Adele, Warner Media, Viacom, CBS, iHeart Media, Live Nation, the NFL, Nike, Apple, and Amazon.In 2018, he launched SOREN WEST, a creative company that produces live and virtual events and serves as a strategic investment partner developing original properties for television, location-based, and cross-platform entertainment.Prior to this, Soren served as CEO of ATOMIC, a live events business, where he helped drive that company’s growth in offices across the globe. As an executive producer under the ATOMIC banner, West oversaw large projects for major brands, festivals, television, and sporting events.He was a founding partner of Beame Lighting (originally Atomic Lighting,) which was sold to 4Wall in 2016, and a founding contributor to Rock Lititz.Soren is a founding member of Music for Everyone, a non profit that supports music in education. He served on the board of advisors at Millersville University’s Entrepreneurship program and at The Arts Campus at Willits, outside Aspen, CO.When not at work, Soren enjoys skiing, bike riding, and pretending to surf, and more than anything, hanging out with his wife and kids.see less