Sotiria Michael

Background

About Sotiria Michael

As a highly motivated and results-driven Campaign Manager, I specialize in planning, executing, and optimizing digital marketing campaigns that drive brand visibility, customer engagement, and revenue growth. With extensive experience in Programmatic Advertising, Ad-Serving (local media), Google Ads, Google Analytics, Email Marketing, and Social Media Ads, I've worked with a diverse clientele in Cyprus and abroad across various industries. I thrive in dynamic, fast-paced environments, continuously seeking ways to improve and challenge myself. Data-driven insights guide my strategies, enabling me to identify opportunities, enhance user experiences, and maximize ROI. As a key member of the talented team at New Deal Digital, I take pride in our collective success and global reach. With a Bachelor of Arts in Digital Marketing (Upper Second Class Honours) from Coventry University, I have a strong foundation in marketing principles, consumer behavior, branding, and time management. I’m passionate about creating impactful campaigns and collaborating with diverse teams to tell compelling success stories through innovative digital strategies.